Business Marketing and Networking blog/article | Great Books and Audiobooks

Business Marketing and Networking blog/article

Business Marketing and Networking blog/article
Posted on : April 16, 2007
Leveraging a Hospital Email List to Target Decision-Makers
When it comes to expanding a client base in the healthcare industry, hospitals are certainly one of the greatest outlets that can provide a significant number of customers to healthcare providers. Targeting such a client base with accurate and responsive Hospital email list will work wonders in favor of the marketers. Also, targeting any healthcare professional might not be of high value as the power of decision-making does not lie in everyone's hand. ...»

Steps To Getting ANYTHING You
You've heard of the Law of Attraction. If you're like most marketers, you've also poo-poo'd the Law of Attraction, too. After all, it's just new age hocus pocus malarkey, right? You can't sit on your duff and attract a new television to yourself. ...»

How Is Business Development an Important Factor for the Advancement of Business Initiatives?
The simplest and most direct way of describing what business development is all about is that, it is the initiatives and idea taken, discussed and put forth in order to make a certain business bigger and better. This includes a lot of factors such as the steps taken in the expansion of business, planning strategies and implementing them, seeing where the profit lies and focusing it to grow further and making effective business decisions. There is a lot of scope and concept and understanding that goes behind Business Development. ...»

How To Get More Paying Clients For Business Without Burning Advertising Dollars That Have No Result
Social media marketing plays a major role these days and it is more effective than traditional forms of advertising. This article explains all the details. ...»

Seven Reasons The Best Customer Profiling Will Help Your Bottom Line
The words 'bottom line' have begun to take on a negative connotation, and when combined with the idea of customer profiling, you now have the recipe for a rather toxic perception regarding business practices this day and age. This perception can be tough to reconcile because in order to have a successful business, it is imperative to keep your bottom line in mind when making business decisions, but you also want to customers to feel that financial gain isn't your only aim. Customer profiling can ride the fine line between these two mindsets, but it is an important tool for business owners to use. ...»

Marketing Strategy - What Every Business Owner Needs To Know
In many respects, owning, and running, a business entails a completely different approach to seeing the world, and nothing exemplified this unique perspective like a business owner's marketing strategy. Enough cannot be said about how paramount a strong marketing strategy is to the success of a business in both the short & long-term. ...»

Animation for Business Growth
Business growth is always the challenge. Connecting with customers and getting more fans, that is the goal. One great way to do that... is through the use of animated commercials. ...»

Angry People Shouldn't Drive Your Marketing
You're not imagining it... people are angrier these days. But if you make your marketing decisions in an effort to avoid anger, you're making a big mistake. this article explains why. ...»

Personnel Perspective on the Change of Marketing Thru the Years
This article give my own views on how the internet has changed the face of marketing since the late 1960's. Using my own experience I share with the changes that I witness to today as a student in today education system. ...»

Marketing Medical Staffing Tips You Desperately Need To Know
Finding clients for my staffing agency is a topic that continuously comes up when I am helping new or existing staffing agencies. What actions or steps do I take to find the best clients opportunities? This is a fundamental challenge for staffing agencies deciding who or what to do to find business for your staffing agency. ...»

Business Planning - Do You Make These 5 Marketing Mistakes?
What is the one thing every business wants more of? Money! Are you struggling with how to take your business to the next level? Do you feel like you're stuck in a stagnant place and are unsure of what actions to take to grow? You are not alone! As a business owner, you are busy constantly. There is not enough time in the day for everything. Making mistakes with your marketing efforts can only magnify some of your struggles. Read this to figure out if you are you making these 5 costly marketing mistakes. ...»

There's a "Right" Message for Each Market Segment
Every market segment has messages, wording, and phrases that are hot-buttons to those you want to reach. Use the right terms, they'll read it and respond. Use the wrong ones and they'll ignore you. ...»

Business Intelligence: Leading the Way to New Digital Opportunities
How can you make the right and most efficient decision when identifying better solutions to improve on and apply to the overall performance of your organization? Data mining, collecting and processing analytics, queries and reporting are all elements related to the discipline of business intelligence (BI). ...»

Five Ways Audience Definition Will Help You Grow Your Business
Audience definition is a game-changer for those of us steeped in the world of building a brand, communicating a message, and trying to reach people. In order to run a successful business, it is imperative to know whom it is you are trying to reach. This should go beyond the standard age, sex, location. This practice of identifying the best customer or best patient or best consumer for a business involves a good amount of research and an algorithm with a history of success. This can be an invaluable resource. Just take a look at the what the practice of audience definition can allow you to do: ...»

Marketing Your Hotel As a Conference Location Hot Spot
In addition to the vacationers and business travelers that stay at your hotel, there is another audience you should be marketing to that could equal big business for your company. This audience is the conference and corporate meeting industry. If you aren't already capitalizing on the industry, and you have the capabilities to hold corporate meetings or conferences, your business is missing out. ...»

Creating a Consistent Brand Identity
There are so many new buzz words these days it's hard to keep up. One of the new words is 'brand identity'. It's more than just your typical buzzword though, you need to know what it means and what you as a business needs to do about it. ...»

Do I Really Need a Landing Page?
A landing page is a webpage that you land on after clicking on a hyperlink. However, the definition goes a little deeper when discussing landing pages as a marketing tool. ...»

The Many Ways to Write a Great Call-To-Action
If you sit down to write a call-to-action (CTA) and you expect it to be a piece of cake, you may be mistaken. There is an art to writing an effective CTA and you probably will not be able to just whip it off in a second, at least not the final draft. ...»

How Often Should I Blog? (The Answer May Surprise You)
To make your blog effective as a marketing tool, there are several factors to consider. Frequency, consistency, and value all come into play. ...»

Engage And Interact With The Target Audience With A Well-Organized Event
Based on the requirements in terms of marketing, you can share inputs and ideas with the agency and then give it the freedom to plan the event, finalize the list of guests, arrange of foods and everything that make the occasion special in the real sense. This is how events prove very beneficial in helping brands make a rapid stride towards achieving their goals in the market. ...»

Millennials and the Social Business of Today
Millennials are a more tech savvy generation. Using technology to collect and build data sets to better understand customers and competitors may allow a business to tailor specific marketing campaigns and product launches, but it is not engagement, and that is what social business is all about. ...»

How To 3x Your Consulting Leads
Many consultants still heavily rely on referrals, but this is dependent on the size and quality of your network, is labour intensive and inconsistent. Combine this with the ease that buyers can search online and locate hundreds of qualified consultants in the same state, you're facing tough competition to stand out. ...»

36 Marketing Ideas for a Tiny Budget
Marketing on a small budget is tough, but not impossible. There are plenty of creative, low-cost ways to promote your small business without breaking the budget. Sometimes the simplest ideas are the most effective. I've gathered 36 small business marketing ideas to spark your creativity, all you need to do is set aside some time and get planning! ...»

Why a Business Plan Is Needed
Before actually starting you need to write a business plan, it is very important to do adequate research about the entire business process. Only after a great deal of information is obtained should one work on the actual finished business plan. ...»

Marketing Automation Consultants
Marketing Automation is the talk of the town in several business sectors. Whether it is financed industry, IT industry or e-commerce all are trying to get hold of these much talked Marketing Automation systems. Noting the increasing demand of this software, marketing automation consultants introduced for marketers to set the best optimal settings for the software for its roaring performance. ...»

The Art of the One-Page Strategy
Tell a business story about what success looks like, and how Technology can contribute to that success. Construct a business story. Build a narrative that will engage the customer. ...»

How To Improve Your Marketing Campaign With Printed Leaflets
With the increase of digital internet-based marketing, you may question the pertinence of leaflet marketing. Nevertheless, leaflet or flyer marketing is still one of the most valuable and efficacious marketing tools, when used appropriately and accurately. We discuss why flyer marketing is still so important, cost-efficient and effective and how to make sure you get the most out of your campaign. ...»

The Great Debate: Digital Vs Traditional Marketing
This is the topical discussion being held across every industry and every market around the world, in all boardrooms and strategy meetings: digital vs traditional marketing. Where do we spend our precious budget to get the most cut through to engage our audiences and achieve our organisational goals? So, it's finally time to analyse both sides and get to the bottom of this debate. ...»

Traditional Marketing VS Digital Marketing
Marketing is a social process wherein people interact and exchanges goods & services for money or something of value to them.Business is a time dependent process & vary according to market scenario. Modern marketing techniques includes the impact of digital marketing for business activities. ...»

Can We Afford to Miss Customer Experience?
Organizations today seem partly unable to overcome their hesitation to adοpt a CX strategy, stating they cannot afford CX. We experience a most technologically evolving environment where the balance between digital and physical services tend to change constantly. Google brings to the discussion the so called life moments instead of the classic definition of needs as we traditionally know them. ...»

Marketing Communications: You Need To Talk Like Your Customers
Companies and professionals often use words and phrases they know, but that are meaningless to their stakeholders. If you want customers and prospects to understand you, you must use their language. This article explains why. ...»

Are You Actively Engaging Your Customers?
Competition is great these days and you need to be creative and actively engage your current and potential customers. What are you doing to grow your business more efficiently and effectively? ...»

The Best Marketing Advice for Small Business Owners
Last month, I had the pleasure of participating in a Marketing Panel for NAWBO (the National Association of Women Business Owners). It was great to connect with so many business owners who are working hard to propel their brand to success, now and well into the future. However, marketing a small business on a limited budget can be a challenging task. It is time you stop making excuses and get the word out about your business. If you're a small business owner looking for marketing advice, you have come to the right place. Here's what you need to know. ...»

Do You Make These Mistakes in Your Elevator Speech?
Elevator speeches are a source of dread for many entrepreneurs. You don't have to be one of them. ...»

How to Market Your Start-Up Creatively
Enhancing the value of what you expect out of your usual marketing activities is directly linked with your creative thinking. The creative ways of doing marketing is even more important if you are in search of investors. In this article, I intend to highlight three proven marketing tips for start-ups. ...»

Can You Start Planning for Your Fall Launch Now?
One client's story. I've been chatting with a client, who is planning on launching a new program in the fall. ...»

Strategic Marketing Using Digital Channels The Right Way
If you are looking to implement marketing from a strategic perspective in your company or business endeavour by making use of digital channels then it may well serve you to seek out some advice first. That's some of what we set out to do here as we look to highlight some of the ins and outs of executing marketing in the digital age. There is more to digital marketing that ordinarily meets the eye as found in our consulting, devising and executing search engine and social media marketing campaigns. ...»

Marketing Lessons Learned From Psychopaths
In my never ending search for ways to better appeal to my audience, I sometimes venture into the dark recesses of the human psyche so that I might better understand my customers and even myself. I'm not picking on psychopaths here. Nor am I villainizing them. As I understand it, psychopaths are born the way they are - it's not a choice. ...»

Why Donald Trump Is President
I woke up the day after the 2017 election compelled to share this article. We've all been taught many 'laws of success' over the years; reasons that explain why something or someone succeeds. We can't always take this on blind faith. If you're like most people, you want a healthy dose of proof. ...»

Difference Between Retained and Contingency Recruiting Firms
Working with companies to make better decisions when deciding on the best recruiting firm to use. Differences between retained and contingency firms explained. ...»

Small Company Marketing Consultants - Why You Need One And How To Select One
Whether a start-up, early stage or established company, or even a nonprofit for that matter, there are many reasons that organizations don't have a professionally developed marketing strategy plan and tactics to improve ROI. The following discussion offers advice on what marketing or marketing communications professionals can do for you, as well as what talents they should have. ...»

The Importance of Being Gracious
How crazy was your day today? Reflect back on it with me for a moment... who were you in contact with? ...»

Your Concept Has to Convey a Strong Sales Pitch
The goal of exhibition booth designers is to create a concept that gets people interested in what you offer. It needs to be a strong sales pitch and a way to get them to come over and find out more. ...»

Finding the Best Provider to Create Your Design for the Trade Show
You can't settle when it comes to trade show stand contractors. You need someone willing to work with you to get it done right and on time. ...»

Characteristics of a Terrific Manager for Your Project
Working with the right person makes a world of difference when it comes to the outcome of the materials you can use for exhibitions. This is why you have to look high and low for them! ...»

Why Free Stuff Sucks
I've been talking with a lot of people lately about 'building your email list." Rule #1, they say, is give something away for free. Okay, there's merit in that suggestion I suppose. ...»

When the Season Is Right, Play Santa
Here are some great tips for you - Everyone likes getting gifts, even if they're too polite to say otherwise. Business gift giving is its own kind of art, but it is an art that you would do well to master. But remember: the best business gifts don"t cost a lot, but they mean a lot. ...»

How to Influence People to Buy Your Products (25 Tips to Influence People to Buy Your Products)
Maybe the subject of a pleasing supervisor to your employees and have a wonderful team in your supervision. However, business is not all approximately human resource paperwork, but it is as well as roughly publicity and generating sales. Your move should not unaccompanied realize productivity, but it should moreover achieve profitability. To ensure that your business will combined and realize stability, you have to learn not by yourself how to activate your workers to be more productive, but along with how to persuade potential customers to attain your products in order to boost your profit. There are 25 tips to concern people to obtain your products and become your faithful customers. ...»

Rock Your Event With These 5 Fool Proof Marketing Strategies to Sell Event Tickets
The importance of selling event tickets will be of prime most importance to your company, especially, if you own an event management company. Popularizing your event entails a long list of procedures, in order to ensure it is a sure shot success. ...»

The Fundamentals of Marketing (Six Important Elements)
As we all know, the word "marketing" actually comes from the word "market". You need to remember the six important elements of "MARKET" before planning any marketing activities and campaigns. ...»

How to Stand Out As a Therapist
When there are many other professionals working in the same field and the same area, how do you differentiate yourself? This is something that we can all relate to, but fortunately, there are a few simple things that you can do to stand out as a therapist and show how you're unique. ...»

Is Your Marketing Message Noisy? How To Get Rid Of The Static
Everything you do in your marketing either enhances the signal or creates noise that causes the audience to tune out. Find out how to cut the noise. ...»

Five Practices to Increase Profits Without Stress
When your main focus is on increasing profits and expanding the reach of your marketing, it's incredibly easy to be taken down a dozen rabbit holes each day. There are so many marketing, leadership, and small business experts giving abundant strategies to grow your business that it creates an obstacle course of to-dos for the average entrepreneur. If you'll think less of implementing the 101 profit ideas you have and give more time to the following five simple practices, you'll find that you'll have less stress and more profits without trying. ...»

Expert Tips on Choosing the Right Conference Speaker
When you are all set to organize a conference, pay attention to who you wish to choose as the conference speaker. His decision will have a great impact on the event's success and if you choose a wrong speaker then it can lead to loss of money, as your guests will not be interested to attend your other events. It is true that speakers have a huge role to play in the success of an event and spending on a perfect conference speaker should be a worthier choice. ...»

6 Silly Lead Generation Mistakes You Must Avoid
Avoid these top lead generation mistakes which can badly ruin your business. And, to increase your sales, you must ensure that you do everything you can to generate leads and nurture them properly. If you lack the skill, you can always choose to hire the best Lead Generation Company and see a high return on investment on money you have spent. ...»

How India Is Cashing In On The American Consumer
In 2018, it is estimated that there will be an estimation of 283 million social network users in India If you compare this with the number of online users, and senders and receivers of email communication, you can see there is a lot of catching up to do. According to a Livemint (stat) the number of Internet users in India could cross 450 million by June 2017: says report. A recent IAMAI-IMRB report says Urban India has close to 60% Internet penetration, reflecting a level of saturation, but there are a potential 750 million users in... ...»

5 Reasons Why Business Cards Are Still One Of The Most Effective Marketing Tools
Even though we mostly rely on the internet when doing business - business cards are the exception, because there are some things that just cannot be replaced with a digital version. Below are five important reasons why printed business cards are still significantly impactful. ...»

When Marketing, Stories Simply Sell Better
The human brain is hard-wired to love stories. That's why using them can add power to your marketing communications efforts. To learn more about why that's the case, let me share a story with you... ...»

Why Whiteboard Animation Is Good News for Your Business
Whiteboard video company can do the same thing for you.It's a sure thing that using whiteboard animation can be a lot more intimidating to the visitors. ...»

Building An Effective Trade Show Booth
If you've ever been to a trade show for work or your own business, you know how difficult building an effective booth can be. From the booth you choose to how you staff it and what you wear, building an effective booth can make the difference between a successful show and an expensive flop. We've compiled a list of tips for building the best trade show you can. ...»

How to Avoid Last Minute Marketing and Get Better Results
Ever arrive at your computer, bleary-eyed, to write a blog or social media post that just has to go out that day? Go ahead, raise your hand if that's you. I'm raising my hand right along with you! ...»

Stop Listening to Your Market
This article highlights the importance of knowing your market. It also draws attention to a pitfall that can affect how your market reacts to your product. ...»

5 Cost Effective Marketing Strategies To Grow Your Brand
When marketing your brand, you may want to reduce your costs while getting the best results. This is important especially if your brand is new and you are trying to grow it. Actually, the goal is to get the highest return on your investment dollars. And this can be achieved through the implementation of effective strategies. Of course, the goal is to spend the least amount of money. Given below is a description of 5 cost effective strategies for marketing your new brand. Read on. ...»

An Insight Into the Translation Business
In our nowadays globalized world, many businesses, and even individuals, resort to Translation Agencies to satisfy their Translation and Localization needs. Although they usually get a satisfactory service, sometimes they have unpleasant surprises. Our "Insight into the Translation Business" is intended to be a series of insights about the Translation Business with the aim of enlightening clients about the translation kitchen and issues that has not been tackled before to guide them how to find the right translation agency and the competent professional translator for their translation and localization needs. While doing so, we will reveal the pros and cons of the business, find workable solutions that will help both clients and translators achieve their goals, and finally create a more sound and fair atmosphere for all in the translation industry. ...»

The Three Fundamentals of Effective Communications
There are many ways to deliver your message, but sticking to these three basic principles of communication will improve your outcomes. 1) Define your objective. 2) Know your audience. 3) Identify key information to share. ...»

The 6 Step Marketing Campaign
Solopreneurs and Entrepreneurs are urged to periodically launch marketing campaigns designed to promote the products and services sold and the brand. The purpose of marketing is to drive sales and generate revenues and profits, the life-blood of every business. In support of that suggestion, presented here is a review of the core components of a successful marketing campaign. ...»

What Is Audience Definition And Why It Matters To Your Business
Do you think you know who your best customer or best client or best patient is? Chances are good that if you utilize some form of Audience Definition, you may be in tune with who is most likely to produce a conversion for your company, business, product or service. Audience definition, also known as customer segmentation, is a very unique and important process to any business that wishes to improve their marketability and drive sales. It is the act of understanding, in detail, who is most likely to engage in a particular business. Take a look to delve deeper into the process of identifying your best client: ...»

Why We Need a Mobile App - Building Mobile Apps for WHAT?
Mobile applications are not only for large organizations; today many small or mid-sized companies own their individual mobile applications. The emerging trend of mobile technology involves more than just having a mobile friendly website. ...»

Marketing Lesson From Ian McTavish: 7th Generation Scottish Bagpipe Maker
If you create a high quality product or service, you can set the bar for customers as high as you want. Being selective about who's "entitled" to be your customer can be a very effective marketing strategy. ...»

7 Signs That You're NOT a Thought Leader
You can use intellectual capital to promote your personal brand or build a career strategy. But you must allow people to draw their own conclusions regarding its value. You don't determine what your reputation is... others will do that for you. ...»

Content Marketing for Your Small Business
A large part of engaging social media posts has great content. Just having a profile on multiple Social Media sites isn't enough to keep followers engaged or attract new customers. To get and hold people's attention, you need to post new, trending and engaging content consistently. ...»

Three Ways to Engage Your Customers
An engaging customer experience is at the very core of every business. Maintaining proven engagement techniques is essential, but thriving businesses also need to consider new engagement tools, its pros and cons, so that it can better prosper amidst stiff competition. ...»

Everything You Need To Know To Sustain Market Leader Status
Being the market leader is difficult to achieve, but once the companies reach that status complacency must not set in. Four key mainstay need to be adhered to, innovation, service quality, continuous improvement and knowing your competition. ...»

Four Tips for Success in Legal Marketing
In this day and age as an attorney, marketing yourself and your firm is very important. Our latest article discusses tips for successful legal marketing. ...»

Double Your Conversions With One Sentence
Do you believe that in single sentence can double your profit? You heard it right, just follow the things that this article reveal and apply it. ...»

Lessons for Marketers From Chanakya, an Indian Teacher From the 4th Century BC
This article entails lessons from the famous Indian teacher and Philosopher, Chanakya, who lived in 4th century B.C. He laid down certain principles and teachings which are relevant even now and if followed correctly can yield huge positive results in marketing for companies and brands. ...»

7 Effective Strategies on Marketing Your Business Locally
My business was literally created by connecting with people locally. And just because Social Media has taken over the online networking landscape, doesn't mean there's any less value in building your business at that grass-roots level. Do you market your business in your hometown? ...»

The Basic Old School Marketing Tips
Did old school marketing apply on modern time? Many of business today have a latest way to market their business since marketing strategies are getting updated. But before, they have that they learn first about "Old School Marketing Ideas" which they develop and apply to each business. ...»

Stages an Animated Video Goes Through Before It Gets Life
The pace with which the business world is expanding, more creativity is gradually coming in. These days people no more use those boring slides to convey about their product. Even if they do, they are decreasing day by day. ...»

How To Make Money Without Your Own List
How can you get an income without having your own list? Did you want to know what are the things/secrets that can help you to make money online? Most of business have their own leads/list to email them or to introduce their products/business online. Some business owners buy leads/list online to make them a prospect even if the list are not the one that they been targeting. ...»

Customer Value Proposition and the 10 Boundary Markers
"Customer Value Proposition (CVP) is the marketer's appeal to the customer about value transferred by a product or a service. It is often a projection of superior features of the product or the service over competitors'. The concept of CVP was evolved in 1980s and finds its origin in Ray Kordupleski book "Mastering Customer Value Management." It has travelled its journey from a jargon to an essential tool for marketing. It is paving its way from retail marketing to direct and even institutional sales. However, the concept of CVP is constrained by its own boundaries and without identifying these blurred lines, it may thwart the game. ...»

7 Popular Types of Display Stands
Display stands are a common feature in the marketing world and used in retail shops, shopping centers and trade shows for a wide range of purposes. They are useful to clearly present information or goods to potential customers. ...»

Opportunities and Challenges Facing Current Business
In today's business world, many entrepreneurs/professionals face similar challenges on a day to day basis. Regardless of how large a company may be, one of the greatest issues will always be the people. Recently I was able to sit down and talk with Paul Watts, Senior Director of Store Layout at the Walmart Home Office, who began his career with the company working in marketing and merchandising. ...»

9 Business Presentation Tools That You Should Check Out
'Microsoft PowerPoint'- that's the name hits your mind, when your boss asks you to make a corporate presentation to a client. MS PowerPoint is no doubt a worthy presentation software, yet with the advancement of the corporate world, you need to think beyond simple PowerPoint slides. Let us now see what presentation design companies have to offer you, to make your presentation a wow. ...»

Avoid This Basic Mistake With Your Martial Arts Marketing
When I started teaching martial arts I had a lot to learn. My advertising was timid because I didn't have much to spend. I didn't know whether people would stay at my club either. But when I learned this one principle, everything began to change. ...»

Trade Show Exhibiting Management - Invest Your Time and Gain Acceptance
In a 1993 psychology paper and in his 2008 book, "Outliers," Malcolm Gladwell claimed that it took roughly 10,000 hours of practice to achieve mastery in a field. Mr. Gladwell's message - people aren't born geniuses; they get there through effort - was seized upon by popular culture. ...»

Aspects That Drive Startups to Invest in iPhone App Development
This article emphasises on the aspects that signify the benefit of developing iOS applications over Android applications. A mobile app has become a key marketing tool for businesses in this age of mobility. However, with such a range of mobile platforms, it becomes a bit intimidating for startups with limited budget constraints to decide on which option to invest for app development. ...»

What Trump's Campaign Taught Trade Show Exhibitors
While the Clinton campaign went about the more traditional tasks of evaluating past voter analytics, developing messaging and using research tools like focus groups and polling analysis to develop their positioning statements, Donald Trump was out in the field making human contact at hundreds of live events, learning firsthand what was on people's minds and in their hearts. The results of Clinton's campaign development in the end was not really being in touch with the hearts and minds of voters, while the Trump campaign at every event gathered key research data... ...»

Merits of Hiring a Marketing Agency
When you hire a Digital Marketing Agency you don't need to stress of promoting your business as you will have left the work to advertising specialists. They give an extraordinary help to building up the business in different angles. Moreover, they reduce the worry of the entrepreneur. Since enlisting a advertising agency, isn't something to consider joke. You should invest some energy to get fitting data about the organizations you choose to work with and what decisively would be the extent of their work. ...»

How Mobile Apps Help Small Businesses to Stimulate Growth
This article lays an emphasis on how mobile apps help small businesses in improving customer acceptance and revenue generation. What strikes to your mind while hearing the word 'app'? Something that makes your life simple or just an add-on to your phone? Small business owners mostly don't give much importance to the task of building mobile apps. ...»

There's Gold in Them Thar Hills! (That Gold Is in Your Customer List)
One of must valuable assets is your Customer List, yet few use it to advantage. There is a wealth of knowledge there - geographic, demographic, buying history, likes and dislikes. Mine that list right and you'll strike a mother lode of gold ...»

The Greatest Marketing Story Never Told
This was a story told to me by an old vendor who watched an appliance salesman become a multi-millionaire. it came by a chance meeting with a soon to be famous doctor and the part this man had in making this doctor an every day household name. ...»

7 Ways to Make Your Presentation More Expressive
How you work and how that work stand out from the rest of the presentation design companies. So, skip out the unnecessary information and focus on the services you offer. ...»

Cheap Couriers - It's Time to Change
Undoubtedly, technological development has made everything easier for us and our life has become more convenient. For the examples, one of the most difficult situations in the past days was the slower communication system that was just limited to the telephones and postal mail services. At that time, people had only these two things as the options for their communication. ...»

Setting Goals to Hit the Right Target
Why it's important to define your target market when wetting goals for the year. Here are several strategies for defining your target market. ...»

Why Narrow Your Niche?
Why is it important to have a narrow niche when marketing. Some tips on how can you do that effectively. ...»

Data Appending Services - How Business Can Benefit From It
The word appending means to add something. So you can guess what data appending means. Now let's see the business point of view. ...»

Master the Art of Visual Storytelling for Your Nonprofit
Did you know that people retain 80 percent of what they see? If you were to come and visit me, you'll hear me telling my marketing team to always keep the copy brief and make it about the image. Nonprofits have it tougher, I think, than a lot of businesses. ...»

Insured Couriers - Security Is the Sensibility
What is the most relaxing thing in the world? A holiday tour, a big business, a bank full of money, a happy family can very well be the choices of some individuals but often they miss out the main thing which needs to be there initially to let your mind relax. ...»

How Will Digital Signage Drive Customer Experiences in The Future?
The digital signage industry has significantly progressed since being conceived in the last century. Many of the innovative trends that have shaped the Internet have also transformed digital signage into what it has become today. The future of customer experience using this platform is not only promising but also delivering that promise across the globe. Regarding this ubiquity, familiarity has bred contempt for a key component that makes all this possible now and into the conceivable future-digital signage media players. ...»